Why fragrances are important

Olfactif marketing creates the appropriate atmosphere!

A smell is the most powerful vehicle of memories, images, emotions, attention and information. They provoke associations and good mood. They have a significant impact on happiness. Your behavior is, consciously or unconsciously, influenced by fragrances.
Fragrances stand for intimacy, sensuality and mystery and influence as a result, directly the emotions of consumers. As a result, they reinforce brand loyalty. The impact of a fragrance is more directly than visual or auditory. incentives.

Fragrances influence customers to stay longer and to come back. 

A responsible management of fragrances in the commercial environment is therefore important, and provides a number of interesting possibilities:

• not only your staff but also visitors and customers feel better, which leads to a longer stay in your shop or showroom.
• Your image and service will be assessed more positive.
• The positive experience makes sure you come back sooner.

The reminder value of fragrances is also very high. It is precisely because of this aspect that you should handle carefully the fragrance in your home office, showroom or sales space. You spent a lot of attention to the setting up of the commercial space to create the appropriate appearance and you want to reinforce this effect through fragrances.